Partnerships, outreach and growth strategy for early-stage, founder-led Start-ups & Scale-ups.

I help founders and lean teams build the relationships, sales systems and market-entry pathways they need to grow — without adding full-time headcount.

PartnershipsOutreachCRM systemsGo-to-marketFounder-led salesReferral pipelinesAU market entry
PartnershipsOutreachCRM systemsGo-to-marketFounder-led salesReferral pipelinesAU market entry

Some businesses do not need another agency, another generic lead list or another hourly freelancer.

They need someone who can make growth feel less reactive: clearer outreach strategy, stronger partnership pathways, better systems and a healthier pipeline.

What I do, four core pillars.

All services →
01

Growth & Go-To-Market Support

Clarify positioning, launch campaigns, support founder-led sales and connect marketing, sales and client success.

02

B2B Outreach & Lead Generation

Research the right prospects, write thoughtful outreach, manage follow-ups and create qualified conversations.

03

CRM & Pipeline Systems

Set up or clean up HubSpot, Pipedrive and other CRM systems so leads, partners and opportunities are tracked properly.

04

Partnerships & Referral Growth

Build partner pipelines, referral channels and co-marketing relationships with aligned businesses, communities and organisations.

Where I come in.

Mutual Horizon embeds in the early and middle stages of the B2B pipeline — the relationship-building work that determines whether deals ever reach the closing table.

  1. 01
    Prospecting
    Mutual Horizon can help
  2. 02
    Outreach
    Mutual Horizon can help
  3. 03
    Qualification
    Mutual Horizon can help
  4. 04
    Discovery
    Mutual Horizon can help
  5. 05
    Proposal
    Internal sales team
  6. 06
    Negotiation
    Internal sales team
  7. 07
    Close
    Internal sales team
  8. 08
    Retention
    Internal sales team

Stages 05–08 stay with your internal sales function — but the foundations laid in 01–04 mean those later conversations land on warmer, better-qualified ground, making the whole pipeline run smoother.

Most chosen starting point.

All packages →
MOST POPULAR PACKAGE

B2B Partnership Growth Pack

A consulting pack with audits, frameworks and recommendations to help you identify new growth opportunities, partnerships and outbound messaging — without the overwhelm. The founder or internal team handles execution.

Custom pricing
Tailored to your scope, goals and engagement length.
CORE DELIVERABLES — SHARED VIA GOOGLE DRIVE
Industry-tailored outreach library
A ready-to-send library of cold and warm email templates with personalised merge fields — drop straight into HubSpot, Pipedrive or any CRM.
Sales process audit
A clear-eyed review of your current pipeline with the leaks, friction points and missed handoffs mapped out.
New market & partner channel map
Researched shortlists of adjacent markets, partner categories and referral channels worth pursuing — with the reasoning behind each.
End-to-end growth recommendations
A prioritised playbook covering positioning, outreach, qualification and follow-up so your team knows exactly what to action first.
OPTIONAL ADD-ONS
+Consultative selling framework training
+Sales deck review and recommendations
+Lead nurture flow audit and sequence design
+CRM review, selection and implementation
+Recruitment and JD support for values-aligned internal sales hires
+Fractional Head of Growth (short-term engagement)

Best for B2B startups, professional services providers and lean teams without a dedicated sales function.

Book a call to request a quote →